Develop your arts-based business idea in our pre-incubator

Our new 12-week Uniarts Hub pre-incubator programme will help you get started in setting up a business and becoming an entrepreneur in the creative or arts industries.

About the Uniarts Hub pre-incubator programme

Are you a creative or arts professional, producer or intermediary, who is planning to set up a business? Or are you part of an artistic team contemplating on the same thing? Do you already have some ideas for your business plan, want some information about starting and running a company or do you just want a clear info package on entrepreneurship in arts as an option?

If you answered yes to any of the previous questions, our pre-incubator programme could be just the right environment for you for making future plans and preparing to establish a company. The programme’s kick-off event will be held at the Helsinki Music Centre on 23 August at 14:00-16:00.

The programme, which runs from September to early December, will give you a comprehensive understanding on entrepreneurship in artistic and creative businesses. You will get to know experts in creative industries and the arts, and build a community of peers and colleagues within the participating group. We have recruited a good list of experienced professionals from business and creative sectors as lecturers, workshop instructors and mentors.

The programme will take around 12 weeks and consist of on-site and online lectures and workshops, networking events as well as tailored mentoring for the particular needs of each participating person or team.

Programme content

Uniarts Helsinki’s first pre-incubator programme will run from 13 September until 2 December 2022, and it will cover the following themes:

  • Business planning and establishing a company
  • Entrepreneurial identity of an artist
  • Managing a business
  • Customer experience and branding
  • Product/service development
  • Copyright issues
  • Everyday routines of managing a business
  • Funding opportunities
  • Sales and marketing
  • Pitching skills
  • Foresight: how to plan your future

Weekly programme:

  • A workshop on Tuesdays at 16:00-18:00 on Uniarts Helsinki’s campus in downtown Helsinki. Exceptions: Kick-off and orientation is on 13 September at 14:00-18:00. A full-day pitching camp is held on 8 November.
  • Online lectures on Thursdays at 9:00-11:00 (can be watched afterwards as recordings)
  • 2-3 mentor meetings during the programme. Participants will be assigned their personal mentor in the beginning of the programme, and working methods are set by the mentor and participant together.
  • Weekly homework.

Autumn holiday during 17-21 October.

The programme is in English and in hybrid format as described above. At the end of the programme, participants will pitch their ideas to experts and an audience in a live event. This event will be produced together with other university incubators in the Helsinki region.

During the programme, we will have discussions with the participants on what future steps they could take with their business idea after the pre-incubator and what options they have in the Helsinki region. The pre-incubator programme is part of the Campus Incubators Programme, which is funded by the City of Helsinki. In addition to Uniarts Helsinki, the programme partners include Aalto University, Arcada, Haaga-Helia, Hanken, the University of Helsinki and Metropolia. Some of these schools provide business incubator services for already up-and-running businesses.

Application for the programme

Application period

The application period for the pre-incubator takes place between 1 and 29 August. Act fast, because we evaluate the applications throughout the whole application period in the order in which they are coming in.

Who can apply?

All individuals and teams in artistic and creative sectors, both students, alumni and those already working as professionals, who are already preparing to establish a business or thinking of it as an option (oy/ltd/ky/ay, private trader/toiminimi, cooperative).

How to apply

Before or after sending your application, get in contact with the programme’s project manager Kati Uusi-Rauva (contact details below) and set an appointment, either remotely or face to face. The goal is to have a chat with all applicants before the application deadline. Kati is happy to tell you more about the programme.

Participant selection

The participant list will be confirmed as soon as possible in the beginning of September and all applicants will be notified immediately. The first workshop will be held on 13 September, and we expect all the participants to be present in the first session.

Book a meeting and find out more

    • Kati Uusi-Rauva

    • Project Manager, Avoimen kampuksen palvelut, Open Campus
    • +358505271895

Kick-off seminar

We will hold a kick-off seminar for the pre-incubator at the Helsinki Music Centre (Musiikkitalo) on 23 August at 14:00-16:00. In the event, you will be provided a more detailed description of the programme and schedule and hear stories about entrepreneurship from creative professionals. Sign up for the kick-off event by sending an email to with the topic “Pre-incubator launch”.